Marketing Your Ophthalmology Practice
Exciting advances in eye surgeries and procedures have opened up a new world for ophthalmologists -- but it's also a competitive world.
The explosion of eye doctors offering LASIK, CK, Crystalens, ReSTOR, ReZoom, cataract surgeries, SLT, Blepheroplasty, BOTOX, etc. has made standing out from the pack and growing market share a challenge for many ophthalmology practices.
That's where we come in.
Expertise - Your Specialty is Our Specialty
Network Affiliates has specialized in marketing ophthalmology practices since 1985. We were among the first to develop procedure-specific marketing and advertising campaigns for cataract surgery, LASIK, CK, Crystalens, ReSTOR, ReZoom, etc. Our expertise includes understanding the procedures themselves; explaining them in laymen's terms in highly-effective, direct-to-consumer marketing; and promoting benefits and life-changing results. Our ophthalmology marketing also emphasizes the skill and credentials of each ophthalmologist and highlights the unique culture of the practice to help your business stand out from the pack.
Services
Our comprehensive cataract and LASIK marketing services include direct mail campaigns, patient education collateral, print, web, television advertising, radio, and media placement services for ophthalmologists. We begin every client relationship with an in-depth interview to understand each doctor's practice, target market, geographical region, competitive landscape and volume goals. From there we craft a strategic marketing plan that is custom-tailored to the practice, region and budget. Network Affiliates offers both custom and customizable options, enabling us to deliver the most effective and cost-efficient advertising options for ophthalmology practices anywhere along the practice spectrum.
Delivering Results
We work with our clients to comprehensively track marketing results including detailed data about lead generation, conversions to consults, conversions to surgery, cost per lead and cost per surgery. Based on this data, we fine tune campaigns as we proceed. Our results speak for themselves, but our clients also speak for us. Please visit our client testimonials page to hear what your peers have to say about our medical marketing services.
Ophthalmology Advertising Portfolio
To view samples of the work we've done for ophthalmologists throughout the country, please visit our ophthalmology advertising portfolio page.
For more information about how Network Affiliates can deliver more patients to your ophthalmology practice, please contact or call us today.